BYD Partners with Nic. Christiansen Group for New Energy Passenger Vehicles in Denmark

· BYD electric passenger cars make their debut in the Danish market following the appointment of Nic. Christiansen Group as National Dealer Partner in Denmark

· Nic. Christiansen Group will be responsible for distribution, sales and service support for BYD products through its dealer network in Denmark

· The agreement aligns with BYD’s plans to enter more markets in Europe with its range of new energy passenger vehicles

Copenhagen, Denmark – BYD, the world’s leading manufacturer of new energy vehicles and power batteries, has appointed Nic. Christiansen Group as a national dealer for its electric passenger vehicles in Denmark. This has special importance as it is the first time BYD electric passenger vehicles have entered the Danish automotive market, marking the start of a new era in eMobility.

Nic. Christiansen Group is a well-established and trusted automotive business in Denmark, with a network of dealerships throughout the country. Through these facilities, it will provide comprehensive national distribution, sales and service support to BYD passenger vehicle customers in Denmark, as well as offering online resources. The first pioneering BYD store will open this autumn in Copenhagen where customers will be able to experience and test drive BYD models. A website for the Danish market will be launched in late August.

Collaboration with local partners is fundamental to BYD’s approach in delivering high levels of localised customer service and knowledgeable product support. The dealer partner cooperation with Nic. Christiansen Group mirrors other recent announcements about BYD passenger cars entering new markets in Europe.

Nic. Christiansen Group becomes national dealer partner of BYD in Denmark