BYD announces voestalpine as major supplier to its first European car factory

BYD announces voestalpine as major supplier to its first European car factory

BYD, the world’s leading manufacturer of new-energy vehicles, is pleased to announce that it has reached agreement with voestalpine, a globally leading steel and technology group, to supply its new passenger-car factory in Hungary.

Confirmed by BYD Executive Vice President Stella Li in Vienna, alongside voestalpine CEO Herbert Eibensteiner, the agreement covers sheet steel, and makes voestalpine one of the first confirmed supply partners for the Szeged facility. The company was chosen by BYD because of its geographical proximity to the factory in Hungary, and the high quality and excellent reputation of Austrian steel.

Signing Ceremony

In March 2022, 50,674 PHEV vehicles were sold, an increase of 615.2% compared with the same period last year. BYD battery electric vehicles (BEV) have also maintained strong momentum, with a sales volume of 53,664 in March, indicating a YoY increase of 229.2%. Pioneering R&D strength and proven technical expertise are fundamental to BYD’s strong position in the global EV market.

BYD sincerely embraces its brand proposition ‘Technology-Green-Future’ and remains committed to building new energy vehicles, fighting global climate change through technological innovations and eco-friendly products.

Speech Delivered by Stella Li,BYD Executive Vice President

Herbert Eibensteiner, CEO voestalpine, said: “With its high-quality steel products, voestalpine is an important partner for the global automotive industry. We offer renowned automotive manufacturers and suppliers reliable and sustainable solutions, thanks to our unique combination of technology and materials expertise. Our products can be found in almost all automotive assemblies – from the body and powertrain to safety-critical components. Starting this fall, we will be supplying BYD - a Chinese technology company that manufactures in Europe - from our location in Linz. We are confident that this initial order for the production of high-quality flat steel for car bodies and outer panels will lay the foundation for a long-term partnership.”

Group Photo (from left to right):
Herbert Eibensteiner, CEO of voestalpine, and Stella Li, Executive Vice President of BYD.

BYD has been enjoying strong progress in Austria, becoming the number one brand with private BEV buyers (and enjoying a 15% share of that market). Its overall market share in the country now sits at 2.5%. To further support this success, BYD has also announced that Austria will become the European Union pilot market for the implementation of V2H (Vehicle to Home) technology in its vehicles.

Austria has been chosen for this project, which will be managed in conjunction with a local partner, because of the country’s high penetration of solar energy (more than half of all Austrian households are supplied with solar-panel energy). Customer demand is also strong, with BYD dealerships reporting that half of customers are already asking when V2H will become available, to help them maximise the efficiency of solar and reduce their energy costs. More specific details of the project, including a timeline, will be announced shortly.